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OUT Magazine - September 2015
Daily Crush: Pima Cotton Underwear by Parke & Ronen
Already a men's favorite for its tailored swimwear and retro-inspired apparel, Parke & Ronen dives into the underwear market with a line of briefs and trunks.
And they know exactly what they're doing: Their undies are made from Pima cotton, a strand known to have a softer, satin-like touch, and long-lasting properties. Add a minimalist waistband, bearing the label's logo, and mix-and-match colors, easy to pair with your daily gear (both styles are available in five shades), and we're one click away from getting ourselves a pair.
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